Written by: Ashley Lewis
September 28, 2016
Did you know, that the sale of books is actually on the rise? No, I am not talking about electronic books or audio books rather the book we have come to know and love, the printed book! Does that surprise you? This notion definitely surprised me because people have long feared the ‘death of print’ to ultimately be replaced in the rise of the digital era. However, have no fear because there is good news for the traditional book: it isn’t going anywhere just yet! According to a Publishers Associations study it is actually quite the opposite. The study interpreted that the sales of books are rising, while digital sales are down for the first time since the invention of the e-reader (Furness, 2016).
The statistics of the study are quite significant because experts now have reputable evidence that the erroneous claim ‘print is dead’ can “finally be refuted”(Furness, 2016). Why, you might ask? Because of something that is gravely overlooked, haptics. Which, simply put is the study of how people communicate through touch. It is no secret that people love to physically possess a hard copy of a book. Perhaps, a feeling of nostalgia from childhood or even the smell of a new, old or used book, every book has a unique sensation about it. Even if you are not a heavy reader there is a good chance you own a hard copy of your favourite book. Why, because books can hold a sentimental value of having a physical connection to the things you love. Thus, a book holds an overall user experience that just cannot be replicated online… thus, far.
So, no need to worry book lovers! The rise of the digital era just means that there are more ways to get your hands on a book. There is no need for progress by replacement there is still room for each and every medium of communication!
Furness, H. (2016, 05 13). Books are back: Printed book sales rise for first time in four years as ebooks suffer decline. Retrieved 09 28, 2016, from The Telegraph : http://www.telegraph.co.uk/news/2016/05/12/books-are-back-printed-book-sales-rise-for-first-time-in-four-ye/